Ingredients matter - even those that are hard to pronounce
Eleutherococcus senticosus. What client gets excited over it let alone pronounces it correctly? A little explanation of ingredients, however, can change the way a person perceives them. Understanding can spark enthusiasm and stimulate purchase. So keep some Canine Immune System Support™ or Feline Immune System Support™ on hand for your next patient visit, and be prepared to praise the health-supporting benefits of ingredients—both the pronounceable and unpronounceable. Read more.

Know When to Wield Veterinary Formulas
If you live in a state where 30-degree temperatures in January catch the attention of meteorologists across the country, the rest of us are jealous. Outside our windows, it’s grey and cold and wet. Which means it’s a beautiful time of year for a host of seasonal health challenges that affect pets whose immune systems may be weakened by reduced exposure to sun, decreased exercise and fresh foods, and dry, heated air. The good news is, we have a plan. Read more.

It Pays to Educate Clients
A 2007 American Veterinary Medical Association survey shows that people are spending an increasing amount of money—$24.5 billion in 2006—to keep their pets healthy. Sounds like a good time to give clients a 101 on why Standard Process Veterinary Formulas are indispensable as support for therapies aimed at better health. Helping them understand could steer more pet-health dollars your way. Read more.

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